Program

Bachelor of Arts program: 1-year course in Hotel and Tourism Management
(Program entirely in English)

Prerequisite: Diplomas, degrees (2-year Associate's degrees, foundation degree, etc.) in any discipline.
Duration of program: 1 year

The AIM Bachelor of Arts in Hotel and Tourism Management permits the student who already holds a 2-year Associate's degree to enroll in the school and complete the Bachelor program, normally a 3-year course, in one year.

The student may then, if desired, continue on into the 2nd year of the MBA program to complete the training. 
This intense and fast-moving year enables students not only to acquire indispensable skills for their future careers but also guarantees employers a high level of expertise and experience that AIM has championed since its inception.
The simulation of real-life situations, role plays and experiences shared by teachers, graduates of leading schools and trained in prestigious establishments (Marriott, Concorde, Four Seasons, Hyatt...), guarantee our students an education which will be useful not only for successfully evolving within a company but right throughout their careers.


Organization of Bachelor of Arts studies over 1 year

    3-year degree
60 ECTS
180 ECTS
4-year degree
60 ECTS
5-year degree
60 ECTS
 
 
Diplomas, degrees
(at least 2 years)
IN ANY
DISCIPLINE
BACHELOR
OF ARTS1
in 1 year

(MBA Preparatory)

Early October-
End of April

MANAGEMENT TRAINING 2

(6 to 8 months)
Early May-
 End of December

MBA 1
PREPARATORY
(Bachelor
of Arts)

Early October-
 End of April

MANAGEMENT
TRAINING

(6 to 8 months)
Early May-
End of December

MBA 2
PROFESSIONAL12

Early January-
End of June

E
M
P
L
O
Y
M
E
N
T
 


Diplomas, degrees
(at least 3 years)
IN ANY DISCIPLINE

 

1 Licensed at international level by the AHLEI
(American Hotel & Lodging Educational Institute)
“... the bearer has acquired and mastered, at AIM, the tools
necessary to run and operate an establishment within the scope of the
international hospitality industry.”
République Française 2 « Titre RNCP niveau I (Bac+5) : Directeur / Directrice d’établissement de luxe dans le secteur de l’hôtellerie,
code/s NSF 334p, certification professionnelle de niveau 1 (Fr) et de niveau 7 (Eu)
»
CNCP Certified by the « Commission Nationale de la Certification Professionnelle » (CNCP), registered in the « Répertoire National des Certifications Professionnelles » (RNCP) by the ministerial decision of September 26, 2016 and published in the Official Journal of October 4, 2016.

Academic calendar

One year of intensive, specialized higher education to train tomorrow’s operational managers for high-level positions in the luxury hospitality and high-end tourism sector. After the first semester, students have the opportunity to put into practice what they have learned in operational or management internships undertaken in hotels in France or abroad.
 

Bachelor of Arts

Oct. nov. dec. jan. feb. mar. Apr. May jun. jul. aug. sept. oct. nov. Dec.
COURSE MANAGEMENT TRAINING *

Christmas holidays: 2 weeks in accordance with the Academy of Paris calendar
Winter holidays: 2 weeks in accordance with the Academy of Paris calendar
*Management training: 6 months in France, up to 8 months outside France


Students’ schedules should permit paid work to be carried out up to a limit of 20 hours / week.


Courses with professional certification

Bachelor of Arts

The subject options and course structure facilitate the development of an ability to analyze and summarize key attributes when learning how to make decisions in an ever-changing and complex environment.

 Areas of expertise
with professional certifications
  •  Financial Accounting for Hospitality ManagersCertification Course

    Application of principal financial accounting methods in the hospitality industry.

    Specializations
    • Accounting for Business Transactions
    • Financial Statements
    • Corporate Accounting
  •  Human Resources ManagementCertification Course

    Professional training for candidates seeking to work in the Human Resources departments of major hotels.

    Specializations
    • Employment Laws and Applications
    • Job Analysis and Job Design
    • Planning and Recruiting
    • Selection
    • Training and Development
    • Evaluating Employee Performance
    • Negotiation and Collective Bargaining
    • Turnover, Discipline, and Exits
  •  Managing Service in food & Beverage OperationsCertification Course

    How to provide a high-qualityrestaurant service, create added value, ensure customer loyalty
    and maintain excellent standards.

    Specializations
    • Food and Beverage Operations
    • Select Food and Beverage Staff
    • Select Hotel Food Service Staff
    • Select Beverage Service Staff
    • Menu Development
    • Food Service Supplies and Equipment
    • Facility Design, Deco
    • Sanitation, Safety, Security, Health, and Legal Issues
    • Labor and Revenue Control
    • Banquets and Catered Events
    • In-Room Dining
    • On-Site Food and Beverage Operations
  •  Revenue ManagementCertification Course

    Training to understand and apply the revenue management process, rationalize its use, master how it works and understand its implications for hospitality management.

    Specializations
    • Measurements
    • Tactical Revenue Management
    • Strategic Revenue Management
  •  Rooms Department ManagementCertification Course

    In-depth analysis of how the reception service operates and its relationship with the hotel’s management and other departments.

    Specializations
    • Reservations
    • Registration
    • Front Office Responsibilities
    • Front Office Accounting
    • Check-Out and Account Settlement
    • The Front Office Audit
    • Planning and Organizing the Housekeeping Department
  •  Strategic Sales & MarketingCertification Course

    Study of the various “types” of customer; the starting point of this training.
    Analysis of the particularities of the “4Ps” (product, price, promotion, publicity) in relation to the hospitality industry.

    Specializations
    • Market Segmentation
    • Positioning in Line with Consumer Preferences
    • The Channels of Distribution
    • Technology and Marketin
    • Pricing Strategies
    • The Hotel/Unit Marketing Plan
    • The Corporate / Multi-Unit Marketing Plan
  •  Supervision in the Hospitality Industry EssentialsCertification Course

    Development of specific skills allowing future hospitality managers
    to step into a professional role immediately.

    Specializations
    • Effective communication
    • Recruitment & Selection Procedures
    • Training
    • Managing productivity & controlling labor costs
    • Performance appraisal
    • Discipline
    • Managing conflict
    • Time management

 



A solid international career


Campus Langues

Thanks to the free membership to the CIUP Library provided by AIM, students have the opportunity to develop their skills in a foreign language of their choice from a catalog of more than 26 languages.

Language acquisition and development for 26 foreign languages

Campus LanguesLocated on the campus of the Cité Internationale Universitaire of Paris, the Espace Langues welcomes AIM students from Monday to Friday and provides excellent facilities for the acquisition and practice of foreign languages with general conversation, business communication, grammar, written and oral expression and understanding, pronunciation and advanced levels.

The Languages Area provides instruction in:

French
English
Spanish
Italian
Portuguese
Turkish
Arabic
Hebrew
Chinese
Farsi
Urdu
Dutch
Japanese
Korean
Armenian
Hindi
Russian
Greek

 

Espace Langues – CIUP


Professional certifications

AIM benefits from a partnership with the AHLEI to provide certification that AIM’s courses meet the highest international standards in higher education


These internationally recognized professional certifications are accessible to all students during their studies.

Particularly intended for professionals wishing to broaden their skills, they enable our students to accelerate access to jobs at international level depending on their profile.

An exclusive partnership in France between AIM and the American Hotel and Lodging Educational Institute (AHLEI).

The AHLEI is internationally recognized for its consultancy services and implementation of the best management tools in major international hotel chains.

To cite just one, the Uniform System of Accounts for Hotels, an accounting system for the hotel industry that it designed and published, is used by all major establishments, both in France and internationally.