Programme du Bachelor of Arts en management hôtelier et tourisme en 1 an

Bachelor of Arts

Le choix des matières et l'organisation des cours privilégient le développement des facultés d'analyse et de synthèse, qualités déterminantes pour l'apprentissage des procédés de décision dans un environnement d'une complexité croissante.

 Pôles d'expertises
avec certifications professionnelles

•  Financial Acounting for Hospitality Managers

  Applications dans l’industrie hôtelière les principaux modes de comptabilité financière.

  Spécialisations

  • Accounting for Business Transactions
  • Financial Statements
  • Corporate Accounting

•  Human Resources Management

  Formation professionnelle destinée à tous ceux voulant exercer des responsabilités dans le domaine des Ressources Humaines au sein des grands hôtels.

  Spécialisations

  • Employment Laws and Applications
  • Job Analysis and Job Design
  • Planning and Recruiting
  • Selection
  • Training and Development
  • Evaluating Employee Performance
  • Negotiation and Collective Bargaining
  • Turnover, Discipline, and Exits

•  Managing Service in food & Beverage Operations

  Comment assurer un service restauration de haute qualité, créer de la valeur ajoutée et fidéliser la clientèle et comment maintenir l’excellence dans le service.

  Spécialisations

  • Food and Beverage Operations
  • Select Food and Beverage Staff
  • Select Hotel Food Service Staff
  • Select Beverage Service Staff
  • Menu Development
  • Food Service Supplies and Equipment
  • Facility Design, Deco
  • Sanitation, Safety, Security, Health, and Legal Issues
  • Labor and Revenue Control
  • Banquets and Catered Events
  • In-Room Dining
  • On-Site Food and Beverage Operations

•  CHIA (Certification in Hotel Industry Analytics)

  The Certification in Hotel Industry Analytics (CHIA), in cooperation with AHLEI, is the leading certification for undergraduate and graduate students, as well as professors, in Hospitality and Tourism programs. This recognition provides evidence of a thorough knowledge of the foundational metrics, definitions, formulas and methodologies that are used by the hotel industry. Recipients have proven that they can “do the math” and interpret the results. They have demonstrated an ability to analyze various types of hotel industry data and to make strategic inferences based upon that analysis. Certification also confirms a comprehensive understanding of benchmarking and performance reports that are used by industry professionals. Recipients have a grasp of the current landscape of the hotel industry, including relevant current events.  Achieving this distinction announces that these students have a place among the best graduates in their profession and opens the doors to future career opportunities. Qualifying students receive a certificate of accomplishment. Their names and schools are listed on the American Hotel & Lodging Educational Institute (AHLEI) website and they can use the CHIA designation on their resume/CV and business cards.

  Content

  The certification is based upon four core content areas:

  • Hotel Industry Analytical Foundations
  • Hotel Math Fundamentals – the metrics used by the Hotel Industry
  • Property Level Benchmarking with STAR Reports
  • Hotel Industry Performance Reports (Trends, P&L, Pipeline and Destination Reports)

•  Rooms Department Management

  Analyse approfondie des composants de la Réception et de son interactivité avec la gouvernante et les autres départements de l’hôtel.

  Spécialisations

  • Reservations
  • Registration
  • Front Office Responsibilities
  • Front Office Accounting
  • Check-Out and Account Settlement
  • The Front Office Audit
  • Planning and Organizing the Housekeeping Department

•  Strategic Sales & Marketing

  Etude sous toutes ses « formes » du client, pivot fondamental de cette formation.
  Exploration des spécificités du « 4 P » (produit, prix, promotion, publicité) dans l’industrie hôtelière.

  Spécialisations

  • Market Segmentation
  • Positioning in Line with Consumer Preferences
  • The Channels of Distribution
  • Technology and Marketin
  • Pricing Strategies
  • The Hotel/Unit Marketing Plan
  • The Corporate / Multi-Unit Marketing Plan

•  Resort Management

  Offers a complete approach to the operation of resort properties. Beginning with the resort concept and the historical development of resorts, the course then covers the planning, development, management, marketing, and financial aspects of the resort business. The course also examines the future outlook for resorts and the impact of the condominium concept, timesharing, technological change, “green” initiatives, and eco-tourism.

  Specializations

  • The Resort Concept
  • The Process of Planning and Development
  • Planning the Facilities
  • Personnel Organization and Human Relations
  • Front-of-the-House Management
  • Heart-of-the-House Management I: F&B, Housekeeping, Laundry, and Dry-Cleaning Operations
  • Heart-of-the-House Management II: Plant, Grounds, Energy, Accounting, and Purchasing
  • Security, Safety, and Management of Risk
  • Resort Marketing and Sales Promotion
  • Managing the Resort Investment

N.B. : L'organisation de certains cours de management peut être modifiée en fonction du calendrier de certains "visiting professors".